---
title: Основна информация за XML фийд
description: XML файлът трябва да е достъпен онлайн и защитен с HTTPS сертификат, за да може многократно да изтегля данни и да актуализира каталога (т.е. не трябва да съобщава за грешка 403 Forbidden при отваряне)
---

[Преминаване към съдържанието](https://help.favionline.com/bg/основна-информация-за-xml-фийд#main-content)

- [Български](https://help.favionline.com/bg/%D0%BE%D1%81%D0%BD%D0%BE%D0%B2%D0%BD%D0%B0-%D0%B8%D0%BD%D1%84%D0%BE%D1%80%D0%BC%D0%B0%D1%86%D0%B8%D1%8F-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4)
- [Čeština](https://help.favionline.com/cs/pozadavky-na-xml-feed)
- [English](https://help.favionline.com/en/basic-information-xml)
- [Hrvatski](https://help.favionline.com/hr/osnovne-informacije-o-xml-feedu)
- [Italiano](https://help.favionline.com/it/informazioni-di-base-sul-feed-xml)
- [Magyar](https://help.favionline.com/hu/általános-információk-az-xml-feedről)
- [Polski](https://help.favionline.com/pl/podstawowe-informacje-o-pliku-xml)
- [Română](https://help.favionline.com/ro/informatii-de-baza-despre-fluxul-xml)
- [Slovenščina](https://help.favionline.com/sl/osnovne-informacije-o-xml-feed-u)
- [Ελληνικά](https://help.favionline.com/el/βασικές-πληροφορίες-σχετικά-με-τη-ροή-xml)

Български

Показване на подменюто за преводите

![syhjZHSQ.png\]](https://help.favionline.com/hs-fs/hubfs/syhjZHSQ.png?height=40&name=syhjZHSQ.png)

Отваряне на основната навигация

Затваряне на основната навигация

- - [Български](https://help.favionline.com/bg/%D0%BE%D1%81%D0%BD%D0%BE%D0%B2%D0%BD%D0%B0-%D0%B8%D0%BD%D1%84%D0%BE%D1%80%D0%BC%D0%B0%D1%86%D0%B8%D1%8F-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4)
    - [Čeština](https://help.favionline.com/cs/pozadavky-na-xml-feed)
    - [English](https://help.favionline.com/en/basic-information-xml)
    - [Hrvatski](https://help.favionline.com/hr/osnovne-informacije-o-xml-feedu)
    - [Italiano](https://help.favionline.com/it/informazioni-di-base-sul-feed-xml)
    - [Magyar](https://help.favionline.com/hu/általános-információk-az-xml-feedről)
    - [Polski](https://help.favionline.com/pl/podstawowe-informacje-o-pliku-xml)
    - [Română](https://help.favionline.com/ro/informatii-de-baza-despre-fluxul-xml)
    - [Slovenščina](https://help.favionline.com/sl/osnovne-informacije-o-xml-feed-u)
    - [Ελληνικά](https://help.favionline.com/el/βασικές-πληροφορίες-σχετικά-με-τη-ροή-xml)

  Български
  
  Показване на подменюто за преводите
- Отидете на favionline.com

 Отидете на favionline.com

 Здравейте. Как можем да Ви помогнем?

- Няма предложения, защото полето за търсене е празно.

1. [FAVI help page](https://help.favionline.com/bg?hsLang=bg)
2. [Изисквания за XML фийд](https://help.favionline.com/bg/%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4?hsLang=bg)
3. [Основна информация](https://help.favionline.com/bg/%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4?hsLang=bg#%D0%BE%D1%81%D0%BD%D0%BE%D0%B2%D0%BD%D0%B0-%D0%B8%D0%BD%D1%84%D0%BE%D1%80%D0%BC%D0%B0%D1%86%D0%B8%D1%8F)

# Основна информация за XML фийд

| - XML файлът трябва да е достъпен онлайн и защитен с HTTPS сертификат, за да може многократно да изтегля данни и да актуализира каталога (т.е. не трябва да съобщава за грешка 403 Forbidden при отваряне). - XML фийдът трябва да бъде достъпен за изтегляне от множество IP адреси. - **Информацията, предоставена в XML фийда, трябва да е съвместима с конкретния формат на XML фийд, който използвате** (Heureka/Zbozi, Google, Compari/Árukereső/Pazaruvaj, Ceneo илиJeftinije/Ceneje). | ![iStar\_Design\_Business\_LineIcons\_Outlined-94](https://help.favionline.com/hs-fs/hubfs/Sales%20Icons/iStar_Design_Business_LineIcons_Outlined-94.png?width=96&height=96&name=iStar_Design_Business_LineIcons_Outlined-94.png) |
| --- | --- |
| - Цялата предоставена информация трябва да бъде преведена на езика на страната, с която работите - за FAVI.cz - чешки, за FAVI.pl - полски и т.н. |  |
| - Не е разрешено да се комбинират множество формати на XML фийд в рамките на един XML източник. - Категорията на продукта е най-важното условие за включване в каталога. Тя трябва да бъде възможно най-точна и конкретна. | ![iStar\_Design\_Business\_LineIcons\_Outlined-10](https://help.favionline.com/hs-fs/hubfs/Sales%20Icons/iStar_Design_Business_LineIcons_Outlined-10.png?width=111&height=111&name=iStar_Design_Business_LineIcons_Outlined-10.png) |
| - Продукт без категория няма да бъде добавен в каталога. - XML фийдът трябва да съдържа само продукти/категории, подходящи за нашия каталог. |  |
| - Изображенията трябва да са с подходящ размер и без допълнителни графики. - URL връзките към страницата на продукта и изображенията на продукта трябва да са валидни (не трябва да включват никакви интервали или диакритични знаци и т.н.) и трябва да бъдат защитени с https сертификат. | ![iStar\_Design\_Business\_LineIcons\_Outlined-92](https://help.favionline.com/hs-fs/hubfs/Sales%20Icons/iStar_Design_Business_LineIcons_Outlined-92.png?width=97&height=97&name=iStar_Design_Business_LineIcons_Outlined-92.png) |
| - Може да премахнете продукта от кампанията, като го премахнете от XML фийда. Като алтернатива е възможно да скриете продукти за период до 30 дни директно в панела за управление на магазина.  | ![iStar\_Design\_Business\_LineIcons\_Outlined-09](https://help.favionline.com/hs-fs/hubfs/Sales%20Icons/iStar_Design_Business_LineIcons_Outlined-09.png?width=104&height=104&name=iStar_Design_Business_LineIcons_Outlined-09.png) |
| - **Намаляването на броя на продуктите в XML фийда до 0 няма да постави на пауза кампанията.** |  |

За повече информация относно отделните елементи продължете към статията: [Значение и изисквания към отделните елементи.](https://help.favionline.com/bg/%D0%B7%D0%BD%D0%B0%D1%87%D0%B5%D0%BD%D0%B8%D1%8F-%D0%B8-%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%BA%D1%8A%D0%BC-%D0%BE%D1%82%D0%B4%D0%B5%D0%BB%D0%BD%D0%B8%D1%82%D0%B5-%D0%B5%D0%BB%D0%B5%D0%BC%D0%B5%D0%BD%D1%82%D0%B8?hsLang=bg)

- [Новини](https://help.favionline.com/bg/%D0%BD%D0%BE%D0%B2%D0%B8%D0%BD%D0%B8?hsLang=bg)
- [Сътрудничество](https://help.favionline.com/bg/%D1%81%D1%8A%D1%82%D1%80%D1%83%D0%B4%D0%BD%D0%B8%D1%87%D0%B5%D1%81%D1%82%D0%B2%D0%BE?hsLang=bg#main-content)

    - [Как функционира FAVI](https://help.favionline.com/bg/%D1%81%D1%8A%D1%82%D1%80%D1%83%D0%B4%D0%BD%D0%B8%D1%87%D0%B5%D1%81%D1%82%D0%B2%D0%BE?hsLang=bg#%D0%BA%D0%B0%D0%BA-%D1%84%D1%83%D0%BD%D0%BA%D1%86%D0%B8%D0%BE%D0%BD%D0%B8%D1%80%D0%B0-favi)
    - [Изисквания за регистрация на магазин](https://help.favionline.com/bg/%D1%81%D1%8A%D1%82%D1%80%D1%83%D0%B4%D0%BD%D0%B8%D1%87%D0%B5%D1%81%D1%82%D0%B2%D0%BE?hsLang=bg#%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%B7%D0%B0-%D1%80%D0%B5%D0%B3%D0%B8%D1%81%D1%82%D1%80%D0%B0%D1%86%D0%B8%D1%8F-%D0%BD%D0%B0-%D0%BC%D0%B0%D0%B3%D0%B0%D0%B7%D0%B8%D0%BD)
    - [Формуляр за регистрация](https://help.favionline.com/bg/%D1%81%D1%8A%D1%82%D1%80%D1%83%D0%B4%D0%BD%D0%B8%D1%87%D0%B5%D1%81%D1%82%D0%B2%D0%BE?hsLang=bg#%D1%84%D0%BE%D1%80%D0%BC%D1%83%D0%BB%D1%8F%D1%80-%D0%B7%D0%B0-%D1%80%D0%B5%D0%B3%D0%B8%D1%81%D1%82%D1%80%D0%B0%D1%86%D0%B8%D1%8F)
    - [Цени](https://help.favionline.com/bg/%D1%81%D1%8A%D1%82%D1%80%D1%83%D0%B4%D0%BD%D0%B8%D1%87%D0%B5%D1%81%D1%82%D0%B2%D0%BE?hsLang=bg#%D1%86%D0%B5%D0%BD%D0%B8)
    - [Плащане и фактуриране](https://help.favionline.com/bg/%D1%81%D1%8A%D1%82%D1%80%D1%83%D0%B4%D0%BD%D0%B8%D1%87%D0%B5%D1%81%D1%82%D0%B2%D0%BE?hsLang=bg#%D0%BF%D0%BB%D0%B0%D1%89%D0%B0%D0%BD%D0%B5-%D0%B8-%D1%84%D0%B0%D0%BA%D1%82%D1%83%D1%80%D0%B8%D1%80%D0%B0%D0%BD%D0%B5)
- [Изисквания за XML фийд](https://help.favionline.com/bg/%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4?hsLang=bg#main-content)

    - [Основна информация](https://help.favionline.com/bg/%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4?hsLang=bg#%D0%BE%D1%81%D0%BD%D0%BE%D0%B2%D0%BD%D0%B0-%D0%B8%D0%BD%D1%84%D0%BE%D1%80%D0%BC%D0%B0%D1%86%D0%B8%D1%8F)
    - [Значение и изисквания за индивидуалните елементи](https://help.favionline.com/bg/%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4?hsLang=bg#%D0%B7%D0%BD%D0%B0%D1%87%D0%B5%D0%BD%D0%B8%D0%B5-%D0%B8-%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%B7%D0%B0-%D0%B8%D0%BD%D0%B4%D0%B8%D0%B2%D0%B8%D0%B4%D1%83%D0%B0%D0%BB%D0%BD%D0%B8%D1%82%D0%B5-%D0%B5%D0%BB%D0%B5%D0%BC%D0%B5%D0%BD%D1%82%D0%B8)
    - [Примери за XML фийд](https://help.favionline.com/bg/%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4?hsLang=bg#%D0%BF%D1%80%D0%B8%D0%BC%D0%B5%D1%80%D0%B8-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4)
    - [Най-чести грешки](https://help.favionline.com/bg/%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4?hsLang=bg#%D0%BD%D0%B0%D0%B9-%D1%87%D0%B5%D1%81%D1%82%D0%B8-%D0%B3%D1%80%D0%B5%D1%88%D0%BA%D0%B8)
    - [FAVI XML фийд приставка за WordPress](https://help.favionline.com/bg/%D0%B8%D0%B7%D0%B8%D1%81%D0%BA%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F-%D0%B7%D0%B0-xml-%D1%84%D0%B8%D0%B9%D0%B4?hsLang=bg#favi-xml-%D1%84%D0%B8%D0%B9%D0%B4-%D0%BF%D1%80%D0%B8%D1%81%D1%82%D0%B0%D0%B2%D0%BA%D0%B0-%D0%B7%D0%B0-wordpress)
- [Настройки на кампанията](https://help.favionline.com/bg/%D0%BD%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D0%BA%D0%B8-%D0%BD%D0%B0-%D0%BA%D0%B0%D0%BC%D0%BF%D0%B0%D0%BD%D0%B8%D1%8F%D1%82%D0%B0?hsLang=bg#main-content)

    - [Настройки на профила](https://help.favionline.com/bg/%D0%BD%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D0%BA%D0%B8-%D0%BD%D0%B0-%D0%BA%D0%B0%D0%BC%D0%BF%D0%B0%D0%BD%D0%B8%D1%8F%D1%82%D0%B0?hsLang=bg#%D0%BD%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D0%BA%D0%B8-%D0%BD%D0%B0-%D0%BF%D1%80%D0%BE%D1%84%D0%B8%D0%BB%D0%B0)
    - [Панел за управеление на магазина](https://help.favionline.com/bg/%D0%BD%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D0%BA%D0%B8-%D0%BD%D0%B0-%D0%BA%D0%B0%D0%BC%D0%BF%D0%B0%D0%BD%D0%B8%D1%8F%D1%82%D0%B0?hsLang=bg#%D0%BF%D0%B0%D0%BD%D0%B5%D0%BB-%D0%B7%D0%B0-%D1%83%D0%BF%D1%80%D0%B0%D0%B2%D0%B5%D0%BB%D0%B5%D0%BD%D0%B8%D0%B5-%D0%BD%D0%B0-%D0%BC%D0%B0%D0%B3%D0%B0%D0%B7%D0%B8%D0%BD%D0%B0)
    - [Настройте автоматична оптимизация на конверсиите](https://help.favionline.com/bg/%D0%BD%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D0%BA%D0%B8-%D0%BD%D0%B0-%D0%BA%D0%B0%D0%BC%D0%BF%D0%B0%D0%BD%D0%B8%D1%8F%D1%82%D0%B0?hsLang=bg#%D0%BD%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D1%82%D0%B5-%D0%B0%D0%B2%D1%82%D0%BE%D0%BC%D0%B0%D1%82%D0%B8%D1%87%D0%BD%D0%B0-%D0%BE%D0%BF%D1%82%D0%B8%D0%BC%D0%B8%D0%B7%D0%B0%D1%86%D0%B8%D1%8F-%D0%BD%D0%B0-%D0%BA%D0%BE%D0%BD%D0%B2%D0%B5%D1%80%D1%81%D0%B8%D0%B8%D1%82%D0%B5)
    - [FAVI Extra & FAVI Pixel](https://help.favionline.com/bg/%D0%BD%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D0%BA%D0%B8-%D0%BD%D0%B0-%D0%BA%D0%B0%D0%BC%D0%BF%D0%B0%D0%BD%D0%B8%D1%8F%D1%82%D0%B0?hsLang=bg#favi-extra-favi-pixel)
    - [Качество на данните за продукта](https://help.favionline.com/bg/%D0%BD%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D0%BA%D0%B8-%D0%BD%D0%B0-%D0%BA%D0%B0%D0%BC%D0%BF%D0%B0%D0%BD%D0%B8%D1%8F%D1%82%D0%B0?hsLang=bg#%D0%BA%D0%B0%D1%87%D0%B5%D1%81%D1%82%D0%B2%D0%BE-%D0%BD%D0%B0-%D0%B4%D0%B0%D0%BD%D0%BD%D0%B8%D1%82%D0%B5-%D0%B7%D0%B0-%D0%BF%D1%80%D0%BE%D0%B4%D1%83%D0%BA%D1%82%D0%B0)
    - [Кодове за отстъпка](https://help.favionline.com/bg/%D0%BD%D0%B0%D1%81%D1%82%D1%80%D0%BE%D0%B9%D0%BA%D0%B8-%D0%BD%D0%B0-%D0%BA%D0%B0%D0%BC%D0%BF%D0%B0%D0%BD%D0%B8%D1%8F%D1%82%D0%B0?hsLang=bg#%D0%BA%D0%BE%D0%B4%D0%BE%D0%B2%D0%B5-%D0%B7%D0%B0-%D0%BE%D1%82%D1%81%D1%82%D1%8A%D0%BF%D0%BA%D0%B0)
- [FAQs](https://help.favionline.com/bg/faqs?hsLang=bg#main-content)

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